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OPS-04 // WEB10 weeks

Quarry Goods

Headless rebuild dropped LCP from 4.8s → 1.1s on mobile.

WebRetention
01Situation

The problem

Quarry's Shopify theme was eight apps deep and slow as molasses on mobile — where 78% of their traffic lived. Conversion on phones was less than half of desktop.

02Playbook

The approach

03Result

The outcome

1.1sMobile LCP (from 4.8s)
+22%Mobile conversion
-$1.2k/moApp stack cost

Quarry now owns their storefront instead of renting it from a dozen apps. Speed compounds — and so does everything downstream of it.

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